News & Events
Mobile SEO is crucial to your company’s success
- March 5, 2018
- Posted by: Leon Okane
- Category: Blog
For the longest time, mobile SEO was just another buzz word in the global search engine optimization community. It’s one of those concepts that people know they should pay attention to, but really didn’t feel compelled to devote as much resources and effort and time to because there’s just so many other things to take care of.
As you already know, SEO changes quite a bit and company’s visibility can suffer or benefit greatly. In fact, it all seems quite random. It doesn’t really matter how big or small your company is. Nobody is immune to these fluctuating changes in search engine visibility.
Well, Google actually went out of its way to publicize that websites which are not mobile friendly will get penalized. As you can well imagine, this really lit a fire under people’s butts. From all four corners of the globe, people got excited and interested in mobile SEO overnight. Make no mistake, mobile SEO is not an option.
You have to make sure that your website can be found easily using a mobile device. This should be at the top of your priority list. Why? Well, according to recent estimates, up to 70% of all online visitors access the internet through a mobile device. It doesn’t really matter whether we’re talking about a tablet, a mobile phone or something in between. The majority of Web users aren’t using desktops, laptops or notebook computers to access the internet anymore.
In fact, according to these same estimates, the percentage of mobile web access will continue to rise in the future. This doesn’t mean that people aren’t going to be accessing the internet through desktops, laptops and notebooks. They will always use those devices, but in terms of percentage share, that aspect of the market will drop. This means that people are actually accessing the internet more every single day. The absolute numbers are just blowing up. But in terms of percentages, it is a foregone conclusion: It is and will be a mobile game.
Do yourself a favor and position your company for this reality. It’s not even a prediction anymore. This is something happening in the here and now. If you want your company to be successful regardless of whether you have a purely local business or a national or even global sales ambition, you need to get on-board.
You need to make sure you hire the best SEO company in Auckland, New Zealand if you are a kiwi company. Find the right company to give yourself a fighting chance. A crucial part of this is mobile SEO. There are no two ways about it. This is an absolute necessity. You can’t settle for second best. That’s how high the stakes are.
We at Chitime understood this several years back. That’s why we have set up our website to be fully mobile compliant. It doesn’t matter how small or big your device’s size may be. You can see the very best version of this site on your device. Make sure your website has that same ability.